Children and young people are happy and healthy
Āta Hihiko is customised technology that aims to motivate small behaviour changes to build aspiration, good habits, resilience, and mental and emotional well-being in young Māori. Created by MSD, in partnership with Be Intent, it was run as a trial with 100 young Māori.
A pilot of the co-designed solution with a larger sample group was paused due to COVID-19. This was to further understand the impact of the app on improving wellbeing outcomes for young people. MSD will work with Be Intent to determine the best way forward.